Digital marketing is an umbrella term and refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. And the best digital marketers have a clear picture of how each asset or tactic supports their overarching goals.
With a whole heap of digital marketing tools and techniques at our fingertips, we can work with you to develop the most suitable strategy for your business and budget.
All strategies begin with extensive research and analysis of the client’s market and current situation before providing our recommendations. This is where you educate us – about your services, your product, and what makes you tick as a company. We want to know your big idea! We will listen carefully and work with you to define the customer journey – from the first contact, all the way through retention.
Our extensive research determines what is already working; for you and your competitors, and seeks to build on these results. A marketing plan is important for developing a promotional strategy that helps your business to identify its target markets and to set measurable goals.
Digital Marketing is one of the most transparent forms of marketing because every activity can be monitored and measured. Whether it’s page views, website visits, conversion of prospects, or the bottom line, we’re confident that our marketing strategies quite literally pay off.
We’ll work with you to set goals and meet them, tweaking plans and tactics along the way.
Visit the Ascensor website to find out more.