Make Your Copy Count are Copywriting Specialists and help businesses communicate their message effectively. Make Your Copy Count provide effective copywriting services for those businesses who wish to get results; this can be achieved by combining writing technique with sales skill. The agency provides several services including copy clinic – editing, proofreading and reviewing copy, creating and writing website copy, blogs and articles. Make Your Copy Count also offer training courses that are designed to give people a more in depth understanding of copywriting.
As a copywriting specialist, our client Lisa needed a very professional website which boldly and clearly communicates the company’s purpose and work – our 3rd sector design was chosen. The layout of the website reflects a copywriting agency well as the text on the homepage gets straight to the point about what the company offers, no waffling including copywriting services and training workshops.
There are prominent call-to-actions used consistently throughout the website – at least one is included on each page of the site but some consist of three like the ‘Website Copy’ section where visitors can fill out a contact form, quote form and newsletter sign-up feature. As a freelancer, Lisa lacks time for ‘little enquiries’ like pricing so within the blogs & articles section, a link to a PDF with pricing details has been included as a ‘View Pricing Now’ button. An additional feature we added was the calendar at the bottom comprising key details about upcoming training workshops which users can book onto using a PayPal button.